Farberisms

A Peace of Me and a Piece of You

How Your WHY Drives Your HOW

September 5, 2017.Reading time less than 1 minute.

Do you think of our your life as having a purpose? Can you reason that you are here to contribute something for others to consume? Over the last few years, I have come to the conclusion that my WHY is really quite simple. In fact, it is so simple it can be fully described in […]

3 Reasons Why Selling Enterprise Technology On Value Requires a Solid Reputation

April 26, 2017.Reading time 8 minutes.

Want to sell value to your customers? If you do, you had better make sure you have a rock-solid reputation in the markets you serve. Value-based selling in enterprise software and services sales is critical. Companies deciding about enterprise software know the benefits and consequences of their purchasing decisions. Partners and vendors selling to these […]

cjfarber

About the author: Christian J. Farber and wife Susan live in Tinton Falls, NJ. Their home is near the shore where they spend a lot of time at the beach with their three boys. Chris is a featured and contributing author on many social media platforms. These include The Thrive Global, Huffington Post, Good Men Project and LinkedIn. Chris has had a long career in Marketing and Sales. He is a visionary thinker on business development. Chris has a reputation for building high-performing marketing and sales teams. His unique management style focuses on allowing people to perform without pressure or interference. Chris led many successful teams and performed transformation work at State Street Bank. Further, he has had success at start-up companies like Albridge Solutions. At Albridge, Chris was an early employee and helped lead the company’s dramatic growth. Albridge, acquired by PNC Bank in 2008 for more than $300 million, is now a unit of The Bank of New York.

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